The Road Scholar’s Program:
From a nationwide search, you and one team member that you select may be the winners and be picked as ‘Road Scholars’ for the St. Louis-based Save-A-Lot grocery chain which includes 1300 stores in 39 states, and your role will be to publicize the brand to promote how the store provides families with fresh, quality food along with easy meal ideas and savings of up to 40% as compared with other grocery stores.
The first week (July 23-28) will be spent at Save-A-Lot University undergoing brand and Fuel Your Family program training in Minneapolis at the offices of Carmichael Lynch Spong, Save-A-Lot’s PR agency; at SUPERVALU, Save-A-Lot’s parent company; and in St. Louis at Save-A-Lot headquarters.
The four-week summer road trip will run from July 29 to Aug. 26. Interns will then spend one week (Aug. 27-31) in Minneapolis at the end of the trip sending out final blog posts, and preparing a recap and a measurement and evaluation report.
As a team you will be showing up at community events in each city and will be conducting food sampling sessions and be emceeing customer appreciation events at Save-A-Lot locations in each city. As part of these events, interns will be providing the audience with advice on affordable, easy road trip snacks, and breakfast and lunch ideas.
This year’s tour include stops in Florida; Georgia; South Carolina; North Carolina; Virginia; Washington, D.C.; Maryland; and New York.
The Time Frame:
The tour will run from July 28 until August 26.
The deadline to apply to become a ‘Road Scholar’ is July 9, 2012.
Each member of the team will receive a weekly salary and valuable job experience.
Applying to Be a ‘Road Scholar’:
As part of the application process, teams of two must submit their resume, writing samples and a 90 second-or-under audition video pitching the reason that they should be selected as this year’s ‘Road Scholars’.
The videos will be judged for their originality, creativity and poise, as well as each applicants’ ability to create a social media buzz for their clips.
Five finalist teams will be interviewed via videoconference by teams of brand representatives and will complete writing and social media tests. Two finalist teams will be selected and will travel to Carmichael Lynch Spong’s Minneapolis office for final rounds of interviews and meetings.
- Candidates must be college graduates or currently enrolled in a college or university.
- Candidates must also possess strong communication, social media, and interpersonal skills.
- Team members must commit to the six-week internship (from July 23 – August 31).
- Must be a team of two.
- Must be 21 years of age or older.
- Must have a valid driver’s license and a clean driving record.
- Must be a recent graduate or enrolled in an accredited college.
- A minimum GPA of 3.0 is required.
- Preference given to individuals with or pursuing a degree in English, Communications, Journalism, Public Relations, Advertising or Marketing.
- Must have proven knowledge and experience with social media.
- Must be well networked in social media channels.
- Must have strong written and oral communication skills.
- Must have high integrity and attention to detail.
- Must have great interpersonal skills, a good sense of humor and an ability to connect with people.
- Must be resourceful, achievement-oriented, a self-starter, responsible, personable and outgoing.
- Bilingual candidates are encouraged to apply.
- Preference given to candidates residing or attending school in a Save-A-Lot market.
- Preference given to candidates who have shopped at Save-A-Lot.
The official hiring company for the Save-A-Lot’s ‘Roads Scholars’ program is Carmichael Lynch Spong, Save-A-Lot’s PR agency.
For more information applicants can apply online. Questions may be sent to firstname.lastname@example.org.
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